Chapter 33: Marketing Management — Online MCQ Test
SOCIAL SCIENCE · CLASS 9th · Karnataka State Board
Practice Chapter 33: Marketing Management with a free chapter-wise online MCQ test.
This chapter covers: The final chapter details marketing principles functions market types distribution channels 4 Ps of marketing mix and modern consumer orientation..
AI-generated questions from basic to board-exam level, with instant results and explanations.
Chapter 33: Marketing Management — Important Questions & Answers
What is marketing?
- A. Only selling goods for profit
- B. A process of identifying and satisfying customer needs
- C. Advertising products only on television
- D. Transporting goods from one place to another
Answer: B. A process of identifying and satisfying customer needs
Marketing is broader than selling. It includes understanding customer needs and satisfying them through goods and services.
Marketing is broader than selling. It includes understanding customer needs and satisfying them through goods and services.
Which of the following is one of the 4 Ps of marketing mix?
- A. People
- B. Price
- C. Planning
- D. Policy
Answer: B. Price
The 4 Ps of the marketing mix are Product, Price, Place, and Promotion. Price is one of them.
The 4 Ps of the marketing mix are Product, Price, Place, and Promotion. Price is one of them.
A company reduces the price of its product during a festival season to increase sales. This is an example of:
- A. Product planning
- B. Place strategy
- C. Promotion strategy
- D. Packaging strategy
Answer: C. Promotion strategy
Price reduction during a special period is a promotional technique used to attract buyers and increase sales.
Price reduction during a special period is a promotional technique used to attract buyers and increase sales.
A company introduces a new smartphone with an attractive design, sets a premium price, and advertises it heavily. Which element is most directly shown by the premium price?
- A. Product
- B. Price
- C. Place
- D. Promotion
Answer: B. Price
The premium amount charged for a product is part of the price element in the marketing mix.
The premium amount charged for a product is part of the price element in the marketing mix.
A student says, 'Advertising is the same as marketing.' Which option is the best response?
- A. Correct, because marketing includes only advertising
- B. Incorrect, because advertising is only one part of promotion in marketing
- C. Correct, because marketing means selling through advertisements only
- D. Incorrect, because advertising is not related to business
Answer: B. Incorrect, because advertising is only one part of promotion in marketing
Advertising is one tool of promotion, while marketing includes a wider set of activities such as product planning, pricing, distribution, and promotion.
Advertising is one tool of promotion, while marketing includes a wider set of activities such as product planning, pricing, distribution, and promotion.