Chapter Exam

Unit 4 Chapter 9: Fashion Design and Merchandising — Online MCQ Test

Q: A fashion designer first studies the needs of consumers before creating a garment. This step is most closely related to:

Answer: B. Target market analysis — Understanding consumer needs helps identify the target market. Design decisions are made according to the preferences, age, income, and lifestyle of the buyers.

Q: A student notices that a trend becomes popular, is widely accepted, and later loses popularity. This movement is known as:

Answer: A. Fashion cycle — Fashion cycle describes the rise, acceptance, popularity, and decline of a fashion trend over time. It shows how styles change in the market.

HOME SCIENCE · Grade 12 · CBSE(NCERT)

Practice Unit 4 Chapter 9: Fashion Design and Merchandising with a free chapter-wise online MCQ test for CBSE(NCERT) Grade 12 HOME SCIENCE. This chapter covers: Focusing on the fashion industry this chapter covers fashion terminology design development merchandising strategies target markets retail trade and fashion business operations.. AI-generated questions from basic to board-exam level, with instant results and explanations.

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Unit 4 Chapter 9: Fashion Design and Merchandising — Important Questions & Answers (FAQ)

Frequently asked questions from CBSE(NCERT) Grade 12 HOME SCIENCE — Unit 4 Chapter 9: Fashion Design and Merchandising, with answers and explanations. These are sample questions; the exam has its own separate question set.

What is the meaning of the term 'fashion' in Home Science?

A. A temporary and accepted style in clothing and appearance ✓
B. Only the costliest type of clothing
C. A traditional craft of weaving fabrics
D. The process of sewing garments by machine

Answer: A. A temporary and accepted style in clothing and appearance
Fashion refers to a popular style accepted by a group for a period of time. It changes with time, place, and social preferences.

Which of the following is the main purpose of merchandising in the fashion industry?

A. To produce fabric at home
B. To connect product design with customer demand and sales ✓
C. To replace tailoring with automation
D. To reduce the use of colors in garments

Answer: B. To connect product design with customer demand and sales
Merchandising helps in planning, promoting, and selling fashion products according to market needs. It acts as a link between production and consumers.

A fashion designer first studies the needs of consumers before creating a garment. This step is most closely related to:

A. Merchandising research
B. Target market analysis ✓
C. Retail display
D. Mass production

Answer: B. Target market analysis
Understanding consumer needs helps identify the target market. Design decisions are made according to the preferences, age, income, and lifestyle of the buyers.

A student notices that a trend becomes popular, is widely accepted, and later loses popularity. This movement is known as:

A. Fashion cycle ✓
B. Retail cycle
C. Merchandise cycle
D. Design line

Answer: A. Fashion cycle
Fashion cycle describes the rise, acceptance, popularity, and decline of a fashion trend over time. It shows how styles change in the market.

Which statement about retail trade in fashion is MOST accurate?

A. It deals only with manufacturing garments in factories
B. It is the final stage where products reach consumers through shops or online stores ✓
C. It is limited to export of fabrics only
D. It is the same as textile production

Answer: B. It is the final stage where products reach consumers through shops or online stores
Retail trade is the stage in which fashion products are sold directly to consumers through physical stores or online platforms. It is the final link in the distribution chain.